People Power – are the punters in charge?
At no other time has there been more cultural choice for the consumer. Yet, how far should audiences dictate the cultural agenda and how do we manage this power balance? When, for many, classical music is not a top priority, how do we attract new ticket buyers and what can we do to encourage existing supporters to engage more?
RPS returns to the ABO Annual Conference
this year with a debate about the power of audiences and how ensembles and organisations can utilise their audiences more. The panel will be chaired by Ruth Mackenzie CBE
and will include Abigail Pogson
, Svend Brown
, Claire Whitaker
and Jo Taylor